Valentine & Vale Atelier

Our Story

The people and principles behind the atelier.

A family perspective on tailoring, shaped by personal standards, thoughtful decisions, and an appreciation for things made well.

Four family members seated closely together outdoors, with soft light and trees behind them.

The Beginning

Founded on a lasting appreciation for quality.

Founded by Alexander James Valentine, Valentine & Vale Atelier began with high-quality ready-to-wear and bespoke service. The house developed around an appreciation for refined materials, enduring cuts, and the personal relationships that give an atelier its character.

Based in Victoria, British Columbia, its clothing encompasses menswear tailoring, custom outerwear, cashmere coats, elevated shirting, and a considered selection of womenswear.

Alexander’s approach places sound judgment, consistency, and workmanship at the center of the business. These principles continue to inform the way the house presents itself and the experience it seeks to offer.

Two people at a work table, one pointing to a garment sketch, with floral fabric, thread, and scissors nearby.
Two people reviewing a garment sketch at a work table, with fabric, thread, and scissors beside them.
Brown paper garment patterns hanging from a rail, with sketches pinned on the wall above.

The Atelier

A place for considered work.

The working environment is part of the experience of an atelier. It provides a setting for conversation, the consideration of materials, and the gradual development of a personal wardrobe.

At Valentine & Vale, the guiding ideas are straightforward — thoughtful service, attention to detail, and an appreciation for clothing that holds its place in everyday life.

Vintage pattern envelopes and illustrated garments, including a Vogue pattern, arranged in a display case.
Pattern studies Vintage pattern envelopes and illustrated garments, including a Vogue pattern, laid in a display case.
  • Patterned silk scarves in green, cream, and gold draped over a stone ledge outdoors.

    Materials

    An appreciation for texture, weight, and the character of fabric.

  • A man walking in a long brown overcoat over a checked three-piece suit, light blue shirt, and green tie.

    Proportion

    Attention to silhouette, balance, and the relationship between clothing and the wearer.

  • Two men seated outdoors in conversation, one wearing a burgundy turtleneck under a dark gray overshirt.

    Relationships

    Time and consideration given to understanding individual preferences.

Begin a conversation.

For personal inquiries and appointments, get in touch with the atelier.

StudioSuite 2100, 1000 Wharf Street Victoria, BC V8W 1T6 Canada

Phone+1 (250) 800-4726